St. Pierre · Brand control room · local files

Become AI-First.
Stop Adding AI.

The AI-first versus AI-added contrast should become the worldview behind the content—not a replacement for the contractor outcome.

Recommended framingPUBLIC PROMISE → qualified appointments + 3–6 week backlog
POINT OF VIEW → AI-first > AI-added
PROOF → one learning loop, not another tool
Objective

Compile the copy, content strategy, messaging, and stories into one ranked launcher.

Why it matters

One angle can now organize the archive without reviving stale offers or old positioning.

Akash needs to

Approve the framing, then rewrite the first seven customer-facing surfaces — 3 minutes.

Status

Permanent local launcher · generated from the live workspace · 2026-07-20 11:28

Use AI-first as the worldview, not the offer needs you

Keep the current promise. Replace the explanation.

Lead with the outcome contractors buy: a 3–6 week backlog of qualified appointments. Then show why an AI-first business compounds while an AI-added business merely collects more tools. This follows the July 14 canon and gives the new angle real teeth.

Lock one contrast spine

First. Define AI-first, AI-added, the enemy, the transformation, five proof mechanisms, banned phrases, and the one CTA on one page.

Resolve four contradictions

Use the July 14 canonical brand for current audience, offer, proof, funnel, and CTA. Treat May AI-first assets as language mines—not commercial truth.

Rewrite seven public surfaces

Homepage hero · bio · manifesto/VSL · sales deck · Typeform/landing copy · nurture · first 10 scripts. These move the market before a larger calendar rebuild.

Tag the rest, then stop

Keep · rewrite · retire. Do not rework every old file. Preserve the gold, kill contradictions, and let the launcher hold the long tail.

The 20% that should drive the strategy no action
Outcome first

Contractors buy a safer backlog and a fuller estimator calendar—not an AI identity lesson.

Architecture second

AI-first redesigns the loop. AI-added bolts a chatbot or dashboard onto the same broken handoffs.

Stories are the moat

Use real operator moments and specific mistakes. AI structures truth; it never fabricates proof.

Compounding is proof

Every sold job should improve targeting, qualification, follow-up, and the next appointment.

Open the ranked asset library reference only
assets indexed
customer-facing copy
5/5 relevance
temporary assets
Relevance is ranked 1–5 against the AI-first versus AI-added goal.CUSTOMER-FACING COPYmeans a prospect or customer may see or hear the words.
visibleClick any title to open the local source file.
Canonical spineHTML2026-07-14
5

Alex St. Pierre — Canonical Brand (Source of Truth)

Current fact source. Keep the outcome public; use AI-first versus AI-added as the worldview behind it.

INTERNAL / SOURCECURRENT CANON
01-Projects/StPierre-GTM/canonical-brand.html
StoriesHTML2026-07-14
5

St. Pierre — Canonical Core Stories

Best source for founder, villain, mechanism, proof, mistake, and customer-transformation stories.

INTERNAL / SOURCECURRENT STORY CANON
01-Projects/St_Pierre_Digital/Content/stpierre-canonical-core-stories.html
Content strategyHTML2026-07-09
5

SP Digital — Content Strategy OS

Strong operating architecture, but it explicitly retired the AI-first identity and still contains superseded offer terms.

INTERNAL / SOURCERECONCILEconflicts: $18.9K offer, $975/week offer, $3K deposit offer +3
01-Projects/St_Pierre_Digital/Content/sp-content-strategy-os.html
MessagingHTML2026-07-18
5

R3 Copy Pack — Redline · 2026-07-18

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: retired AI-first identity
01-Projects/StPierre-GTM/audit-proposals-2026-07-17/r3-copy-pack-redline-2026-07-18.html
Content strategyHTML2026-07-12
5

St. Pierre - Canonical Media Funnel Map

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/StPierre-GTM/canonical-media-funnel-map.html
StoriesHTML2026-07-09
5

St. Pierre Brand + Content + Email Launcher

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $975/week offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre-GTM/brand-content-launcher-2026-07-05.html
StoriesCSV2026-07-07
5

Hook Bank Micro Yap Fit Audit 2026 07 07

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/hook-bank-micro-yap-fit-audit-2026-07-07.csv
StoriesHTML2026-07-07
5

Micro-Yap Angle Backlog Audit - 2026-07-07

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/micro-yap-angle-backlog-audit-2026-07-07.html
StoriesCSV2026-07-07
5

Micro Yap Angle Backlog 2026 07 07

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/micro-yap-angle-backlog-2026-07-07.csv
Customer copyHTML2026-07-06
5

The 12 Core Reels — Promise/Proof/Path map v5 · 2026-07-06

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/ten-core-reels-map-v5-promise-proof-path-2026-07-06.html
Customer copyHTML2026-07-06
5

Core Reels Recording Transcripts · One-Line Deck · 2026-07-06

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/core-reels-recording-transcripts-v3-line-deck-2026-07-06.html
Customer copyHTML2026-07-06
5

Core Reels Recording Transcripts · v3 · 2026-07-06

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/core-reels-recording-transcripts-v3-2026-07-06.html
Customer copyHTML2026-07-06
5

Core Reels Recording Transcripts · v2 · 2026-07-06

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/core-reels-recording-transcripts-v2-2026-07-06.html
Customer copyHTML2026-07-06
5

Core Reels Recording Transcripts · 2026-07-06

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/core-reels-recording-transcripts-2026-07-06.html
Customer copyHTML2026-07-06
5

The 10 Core Reels — consolidation map · 2026-07-06

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/ten-core-reels-map-2026-07-06.html
StoriesHTML2026-07-06
5

Lead Magnet to Reel Coverage Map - Final Wave

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/lead-magnet-reel-coverage-final-wave-2026-07-06.html
Customer copyHTML2026-07-06
5

Foundational Reel Visual Strategy - No-Transcript Audit

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/reel-visual-strategy-foundational-no-transcript-audit-2026-07-06.html
StoriesHTML2026-07-06
5

Objections, Recycling & Nurture — St. Pierre

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/objections-recycling-nurture-2026-07-06.html
StoriesHTML2026-07-06
5

Foundational Content Concept Launcher - St. Pierre

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Content/foundational-content-concept-launcher-2026-07-06.html
StoriesHTML2026-07-06
5

First 10 Reels — v2 (canon-v2 aligned) · 2026-07-06

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/first-10-reels-run-map-v2-2026-07-06.html
StoriesHTML2026-07-05
5

Week-1 Reel Run-of-Show — canon v2 · D1–D7

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/reel-run-of-show-week1-2026-07-06.html
StoriesHTML2026-07-05
5

Content Command Center

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/content-command-center.html
Content strategyHTML2026-07-05
5

SP Digital — IG Content Calendar 2026

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $18.9K offer, $975/week offer, AI GrowthOS product name +1
01-Projects/St_Pierre_Digital/Content/sp-ig-content-calendar.html
MessagingHTML2026-07-05
5

The AI-First Contractor™ — Manifesto (belief layer)

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: retired AI-first identity
01-Projects/StPierre-GTM/ai-first-contractor-manifesto.html
StoriesHTML2026-07-05
5

St. Pierre — Reel Content Library

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/reel-content-library.html
StoriesHTML2026-07-05
5

Founder Story Content Tactical Guide - St. Pierre

Use real operator detail as the human moat; AI can structure the story but should never invent it.

INTERNAL / SOURCECURRENT SUPPORT
01-Projects/St_Pierre_Digital/Content/founder-story-content-tactical-guide.html
Supporting materialCSV2026-07-01
5

Slot Bank Render Ready

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/image-ad-autopilot/slot-bank-render-ready.csv
StoriesHTML2026-07-01
5

Shoot-Ready Status — First-Cash Phase

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/shoot-ready-dashboard.html
Content strategyHTML2026-07-01
5

St. Pierre AI — Content OS

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, Free Audit funnel +1
01-Projects/St_Pierre_Digital/Content/content-os-updated.html
StoriesCSV2026-06-29
5

Content Registry

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/content-registry.csv
MessagingMD2026-06-25
5

Sales Copy Blueprint v2 — AI-First Contractor™ / St. Pierre AI

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, Free Audit funnel +2
01-Projects/St_Pierre_Digital/Scripts-and-Copy/sales-copy-blueprint-v2.md
Customer copyHTML2026-06-25
5

AI-First Contractor™ · St. Pierre AI

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/St_Pierre_Digital/Scripts-and-Copy/hormozi-deck.html
Customer copyMD2026-06-25
5

St. Pierre AI · Content OS · Tactical YouTube

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: AI GrowthOS product name, retired AI-first identity
01-Projects/St_Pierre_Digital/Scripts-and-Copy/9-Mechanism-Script-Structures.md
Customer copyMD2026-06-25
5

St. Pierre AI · Content OS · Tactical YouTube

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Scripts-and-Copy/9scripts-ai-first-contractor-updated.md
Customer copyMD2026-06-25
5

AI-First Contractor™: T+F Master VSL Script

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $200/quote offer, Free Audit funnel, AI GrowthOS product name +1
01-Projects/St_Pierre_Digital/Scripts-and-Copy/ai-first-contractor-vsl-v6.md
Content strategyHTML2026-06-25
5

YouTube Client System — SP-AI Execution Guide

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: Free Audit funnel, AI GrowthOS product name
01-Projects/St_Pierre_Digital/Content/yt-system-execution-guide.html
Supporting materialHTML2026-06-25
5

Script 08 — Algorithmic Loop: Train Meta on Jobs, Not Leads

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/youtube-scripts/08-algorithmic-loop.html
Supporting materialHTML2026-06-25
5

Script 09 — Backend Infra: Your CRM Is a UI, Not a Database

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/youtube-scripts/09-backend-infra.html
Content strategyMD2026-06-25
5

AI-First Contractor™ — Visual Concepts Designer Brief

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Content/visual-concepts-designer-brief.md
Content strategyMD2026-06-25
5

St. Pierre AI — Content Operating System v2

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $200/quote offer, Free Audit funnel, AI GrowthOS product name +1
01-Projects/St_Pierre_Digital/Content/content-os-v2.md
Canonical spineMD2026-06-25
5

AI-First Contractor™: The 5 Shifts

Ready-made contrast framework for pillars, episodes, ads, and VSL structure; offer block is stale.

INTERNAL / SOURCEANGLE GOLD — REWRITEconflicts: $200/quote offer, Free Audit funnel, AI GrowthOS product name +1
01-Projects/St_Pierre_Digital/Brand-and-Messaging/ai-first-contractor-5-shifts-spine.md
Canonical spineMD2026-06-25
5

AI-First Home Service Business — Category Definition

The clearest definition of AI-first versus bolted-on AI; old offer language must be removed.

INTERNAL / SOURCEANGLE GOLD — REWRITE
01-Projects/St_Pierre_Digital/Brand-and-Messaging/category-definition.md
Customer copyHTML2026-06-11
5

AI-First Contractor™ — Sales Deck

Directly expresses the category, but the current offer, proof, audience, and CTA must replace the old version.

CUSTOMER-FACING COPYCUSTOMER COPY — REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/St. Pierre AI/ai_first_contractor_sales_deck.html
StoriesMD2026-05-17
5

Taki Moore's Belief Building System — Full Install Guide

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $200/quote offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/04-content-bank/belief-building-system.md
MessagingMD2026-05-17
5

AI-First Contractor™ Sales Copy Blueprint

Best long-form customer psychology and mechanism copy for the angle; all commercial terms need a current-canon pass.

INTERNAL / SOURCEANGLE GOLD — REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/AI-First-Contractor/01-sales-copy-blueprint.md
Customer copyMD2026-05-17
5

AI-First Contractor™ — The 5 Simple Shifts (Catch-All VSL)

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/master-vsl-5-shifts-full.md
Customer copyMD2026-05-17
5

AI-First Contractor™ — All Video Copy (Read-Aloud Scripts)

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/AI-First-Contractor/video-copy-all-scripts.md
MessagingMD2026-05-16
5

AI-First Contractor™ — Brand Architecture & Messaging Playbook

Deep lexicon, axioms, and architecture. Mine the ideas; do not reuse pricing, niche, or funnel claims unchanged.

INTERNAL / SOURCEANGLE GOLD — REWRITEconflicts: $3K deposit offer, $200/quote offer, Free Audit funnel +2
01-Projects/StPierre/AI-First-Contractor/01-brand-playbook.md
Customer copyMD2026-05-16
5

AI-First Contractor™ — Reel Scripts

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/04-content-bank/reel-scripts.md
Supporting materialMD2026-05-16
5

AI-First Contractor™ — Carousel Library

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/04-content-bank/carousel-library.md
Supporting materialMD2026-05-16
5

Tactical Setup VSL #5 — Shift 05: From Renting Growth to Owning Infrastructure

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/tactical-owning-infrastructure.md
Supporting materialMD2026-05-16
5

Tactical Setup VSL #4 — "Shift 04: From Monthly Reports to Real-Time SLAs"

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/tactical-sla-thresholds.md
Supporting materialMD2026-05-16
5

Tactical Setup VSL #3 — "Shift 03: From Disconnected Tools to One Brain"

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/tactical-one-brain.md
Supporting materialMD2026-05-16
5

AI-First Contractor™ — Tactical Setup VSL #2 of 5

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/tactical-ai-sales.md
Canonical spineMD2026-05-16
5

Where we are (plain English)

Useful map of the original AI-first system and conflicts. Treat every execution instruction as historical.

INTERNAL / SOURCEHISTORICAL MAPconflicts: $3K deposit offer, $200/quote offer, Free Audit funnel +2
01-Projects/StPierre/AI-First-Contractor/00-executive-summary.md
Customer copyMD2026-05-16
5

AI-First Contractor™: T+F Master VSL Script

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/master-vsl-5-shifts.md
Supporting materialMD2026-05-16
5

Tactical VSL 01 — AI Advertising Setup (The Demand Engine)

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/tactical-ai-advertising.md
Supporting materialMD2026-05-16
5

Tactical VSL 01 — AI Advertising Setup

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer
01-Projects/StPierre/AI-First-Contractor/02-vsl-scripts/_retired_tactical-ai-advertising-v1-wrong-framing.md
Content strategyMD2026-05-16
5

AI-First Contractor™: Carousel Copy Audit & Rewrite

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $200/quote offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/canonical-assets-v6/carousel-content-matrix.md
Content strategyMD2026-05-16
5

St. Pierre AI: The 6-Week AI-First Delivery Roadmap

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: Free Audit funnel, AI GrowthOS product name
01-Projects/StPierre/canonical-assets-v6/ai-first-delivery-roadmap.md
Content strategyMD2026-05-16
5

AI-First Contractor™: Strategic Content OS (Master v3)

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/canonical-assets-v6/strategic-content-os-master-v3.md
MessagingMD2026-05-16
5

AI-First Contractor™: The Category Manifesto (v4.0)

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/canonical-assets-v6/brand-messaging-playbook-v4.md
MessagingMD2026-05-16
5

AI-First Contractor™: The 5 Shifts

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: retired AI-first identity
01-Projects/StPierre/canonical-assets-v6/five-shifts-manifesto.md
Customer copyMD2026-05-16
5

AI-First Contractor™: T+F Master VSL Script

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/canonical-assets-v6/master-vsl-tf-v7.md
Supporting materialMD2026-05-16
5

AI-First Contractor™: Sequenced Next Actions

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $200/quote offer, retired AI-first identity
01-Projects/StPierre/canonical-assets-v6/ai-first-sequenced-next-actions.md
Supporting materialMD2026-05-16
5

OKRs — AI-First Contractor™ / St. Pierre AI

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/AI-First-Contractor/07-okrs-summary.md
Supporting materialMD2026-05-16
5

IP Strategy — AI-First Contractor™

Highly relevant angle source. Mine the framing and mechanism; do not carry old offers or CTAs forward.

INTERNAL / SOURCEMINE / REWRITEconflicts: $200/quote offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/05-ip-strategy.md
MessagingMD2026-05-16
5

The AI-First Contractor™ Manifesto

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: $3K deposit offer, $200/quote offer, Free Audit funnel +2
01-Projects/StPierre/AI-First-Contractor/02-manifesto-short.md
MessagingMD2026-05-16
5

AI-First, Not AI-Flavored

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYMINE / REWRITEconflicts: retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/03-manifesto-long.md
Supporting materialHTML2026-07-18
4

AO Magnet Lanes — Test-Worthiness Audit · 2026-07-18

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATEconflicts: retired AI-first identity
_scratch/deliverables/2026-07-18/magnet-lanes-audit-2026-07-18.html
Customer copyHTML2026-07-18
4

Triple-Hook Yap Reels → Five Core Funnels · 2026-07-18

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Content/triple-hook-funnel-reels-2026-07-18.html
StoriesHTML2026-07-14
4

Kit + Lead Magnet Reels — Wave 1

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/kit-lead-magnet-reels-wave-1-2026-07-12.html
Customer copyHTML2026-07-12
4

Preview — St. Pierre Homepage

Customer-facing homepage copy. Add the AI-first contrast without displacing the qualified-appointment promise.

INTERNAL / SOURCETEMP — REWRITE
_scratch/deliverables/2026-07-12/stpierre-homepage-preview-for-approval.html
MessagingHTML2026-07-07
4

St. Pierre — Copy Message Bank

Reusable hooks and copy. Reframe selections through the AI-first versus AI-added contrast before publishing.

INTERNAL / SOURCECURRENT SUPPORT
02-Areas/Brand/Copy Bank/stpierre-copy-message-bank.html
Customer copyHTML2026-07-06
4

Session Executive Summary - Reel Script Audit

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/session-executive-summary-reel-script-audit-2026-07-06.html
StoriesHTML2026-07-05
4

SP Angle Bank v2 — DR Edition

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCEHIGH-VALUE SOURCE
01-Projects/St_Pierre_Digital/Content/sp-angle-bank-v2-dr.html
Customer copyMD2026-06-25
4

Deck Outline v10 — The AI-First Contractor™

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Scripts-and-Copy/deck-outline-v10.md
Customer copyMD2026-06-25
4

AI-First Contractor™ — "3 Simple Shifts"

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Scripts-and-Copy/YT-script-3-simple-shifts.md
Customer copyHTML2026-06-25
4

IG Reel Copy Audit — AI-First Contractor™

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Content/ig-reel-audit.html
Supporting materialHTML2026-06-25
4

Script 04 — Speed-to-Lead: The 5-Minute Decay

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/youtube-scripts/04-speed-to-lead.html
Supporting materialHTML2026-06-25
4

Script 06 — Post-Appointment: How Dead Leads Compound Into Revenue

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/youtube-scripts/06-post-appointment.html
Supporting materialHTML2026-06-25
4

P-0767 — YouTube Library: 9 Foundational Scripts · Index

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/youtube-scripts/index.html
Customer copyHTML2026-06-25
4

AI-First Contractor™ — 30 IG Reels (Final Copy)

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: retired AI-first identity
01-Projects/St_Pierre_Digital/Content/ig-reels-final.html
Supporting materialMD2026-05-16
4

PostCall Nurture Sequence — AI-First Contractor™

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: $3K deposit offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/10-nurture/postcall-sequence.md
Supporting materialMD2026-05-16
4

PreCall Nurture Sequence — AI-First Contractor™

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/10-nurture/precall-sequence.md
Customer copyMD2026-05-16
4

Book your 20-minute stack look.

Prospect-facing source. Keep the strongest language, then replace stale commercial claims with the current brand canon.

CUSTOMER-FACING COPYCUSTOMER COPYconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/AI-First-Contractor/03-booking-page/booking-page-copy.md
Supporting materialMD2026-05-16
4

AI-First Contractor™: The Performance Wedge (v3.0)

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: $3K deposit offer, $200/quote offer, Free Audit funnel +2
01-Projects/StPierre/AI-First-Contractor/05-ops/pricing-canonical.md
Content strategyMD2026-05-16
4

AI-First Contractor™: High-Velocity Content Model

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/canonical-assets-v6/high-velocity-content-os.md
Supporting materialMD2026-05-16
4

AI-First Contractor™: The Performance Wedge (v3.0)

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: $3K deposit offer, $200/quote offer, Free Audit funnel +2
01-Projects/StPierre/canonical-assets-v6/offer-pricing-architecture-v3.md
Customer copyMD2026-05-16
4

AI-First Contractor™: Tactical Setup VSL Library

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: retired AI-first identity
01-Projects/StPierre/canonical-assets-v6/tactical-vsl-map.md
Supporting materialMD2026-05-16
4

AI-First Contractor™: Session V6.0 Executive Summary

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name +1
01-Projects/StPierre/canonical-assets-v6/session-summary-v6.md
Supporting materialMD2026-05-16
4

Council Verdict — $100K Cash by Dec 31, 2026

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: $200/quote offer, AI GrowthOS product name, retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/06-council-verdict.md
Supporting materialMD2026-05-16
4

LinkedIn 3P Statement — AI-First Contractor™

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCEHIGH-VALUE SOURCEconflicts: retired AI-first identity
01-Projects/StPierre/AI-First-Contractor/04-linkedin-3p-statement.md
MessagingHTML2026-07-18
3

Contact Sheet #1 — Copy Repair — St. Pierre R3 CP-2

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-18/contact-sheet-1-copy-repair-2026-07-18.html
StoriesHTML2026-07-16
3

Chatbot-First Reel Scripts v1 · 2026-07-16

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/chatbot-first-reel-scripts-2026-07-16.html
MessagingHTML2026-07-14
3

St. Pierre Sales Message Approval Matrix

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-13/sales-message-approval-matrix.html
StoriesHTML2026-07-14
3

St. Pierre IG Visual Standard

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/stpierre-ig-visual-standard.html
StoriesHTML2026-07-12
3

Free-Build 16-Caption Rewrite - 2026-07-12

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/StPierre-GTM/ad-copy-optimizer/free-build-16-caption-rewrite-2026-07-12.html
MessagingHTML2026-07-10
3

Todd — your Brand Audit | stpierre.ai

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-10/audit-pack-todd/brand-audit.html
StoriesHTML2026-07-10
3

AI Image and Carousel Ad Launcher - St. Pierre

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/ai-generated-image-carousel-ad-launcher.html
StoriesHTML2026-07-09
3

Wave 1 — Reel Scripts (Yap Spines) · 2026-07-09

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-1-reel-scripts-yap-2026-07-09.html
MessagingHTML2026-07-08
3

Cold Traffic Copy Review

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/ad-copy-optimizer/cold-traffic-copy-review-2026-07-08.html
MessagingHTML2026-07-06
3

Cold Traffic Callout Copy Synthesis

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-06/cold-traffic-callout-copy-synthesis.html
StoriesHTML2026-07-05
3

Wave 8 — Giveaway reels 78–85

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-8-scripts.html
StoriesHTML2026-07-05
3

Wave 5 — Big Mike reels 41–50

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-5-scripts.html
StoriesHTML2026-07-05
3

Wave 4 — Big Mike reels 29–40

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-4-scripts.html
StoriesHTML2026-07-05
3

Wave 3 — Big Mike reels 17–28

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-3-scripts.html
StoriesHTML2026-07-05
3

Wave 2 — Big Mike (full) + Giveaways

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-2-scripts.html
StoriesHTML2026-07-05
3

Wave 10 — Viewpoint 87–95 + Proof

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-10-scripts.html
StoriesHTML2026-07-05
3

Wave 1 — Bet, Giveaway & Viewpoint Scripts

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-1-bet-giveaway-scripts.html
MessagingCSV2026-07-05
3

Sp Image Format Angle Bank

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-image-format-angle-bank.csv
MessagingCSV2026-07-05
3

Sp Image Format Angle Bank Postgres Coverage Audit

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-image-format-angle-bank-postgres-coverage-audit.csv
MessagingCSV2026-07-05
3

Sp Image Format Angle Bank Coverage Audit

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-image-format-angle-bank-coverage-audit.csv
StoriesHTML2026-07-05
3

Creative-Strategist FILL Agent — Build Spec

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/creative-strategist-fill-agent-spec.html
StoriesHTML2026-07-02
3

SP Angle Bank v2 - Direct Response Hooks

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-angle-bank-v2-direct-response.html
StoriesHTML2026-07-01
3

Problem-First Angle Explorer

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/angle-explorer.html
MessagingCSV2026-07-01
3

Sp Angle Bank

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-angle-bank.csv
StoriesHTML2026-07-01
3

Content System Audit — 2026-07-01

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/content-system-audit-2026-07-01.html
StoriesHTML2026-06-30
3

Pre-Production Standard — the shoot-ready lock

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-preproduction-standard.html
MessagingMD2026-06-25
3

Angle × Mechanism Table — St. Pierre AI

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Scripts-and-Copy/sp-angle-mechanism-table.md
StoriesHTML2026-06-25
3

Publishing Calendar — St. Pierre

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/publishing-calendar.html
StoriesHTML2026-06-25
3

Show Visual Spec — St. Pierre

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTINGconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/show-visual-spec.html
StoriesHTML2026-06-25
3

Script Format Expansion Map

Story source for making the AI-first argument concrete, human, and specific.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/script-format-expansion-map.html
MessagingHTML2026-06-25
3

SP Digital — Personal Brand Tactical Guide

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTINGconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Brand-and-Messaging/sp-personal-brand-guide.html
Supporting materialMD2026-05-16
3

AI GrowthOS™: Agent Knowledge Base Architecture

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTINGconflicts: $3K deposit offer, $200/quote offer, AI GrowthOS product name
01-Projects/StPierre/canonical-assets-v6/agent-knowledge-base-architecture.md
Content strategyHTML2026-07-20
2

St. Pierre Acquisition System — Executive Summary

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/acquisition-system-executive-summary.html
Customer copyHTML2026-07-19
2

PASS — WS-C Landing-Page Monitoring — 2026-07-19

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYTEMP — GRADUATE
_scratch/deliverables/2026-07-19/ws-c-landing-page-monitoring-2026-07-19.html
Customer copyMD2026-07-19
2

DEPRECATED — do not use

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Scripts-and-Copy/sp-closer-script-v3.md
Supporting materialCSV2026-07-18
2

B2B Resource Lead Magnet Scorecard

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-18/b2b-resource-lead-magnet-scorecard.csv
Supporting materialHTML2026-07-18
2

St. Pierre B2B Resource + Lead-Magnet Audit

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-18/b2b-resource-lead-magnet-audit.html
Supporting materialHTML2026-07-17
2

Funnel C — 27-Ad Preview Review — 2026-07-17

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/audit-proposals-2026-07-17/c-funnel-ad-review-2026-07-17.html
Supporting materialHTML2026-07-17
2

Feed Previews — Recommendations Applied — 2026-07-17

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/audit-proposals-2026-07-17/feed-previews-recommended-2026-07-17.html
Customer copyHTML2026-07-17
2

Headline & Caption Audit — 4 funnels — 2026-07-17

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/audit-proposals-2026-07-17/headline-caption-audit-2026-07-17.html
Supporting materialHTML2026-07-17
2

Short-loop build — all 4 funnels — 2026-07-17

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/audit-proposals-2026-07-17/shortloop-4lane-review-2026-07-17.html
Supporting materialHTML2026-07-17
2

Decision Board — 3 picks to go live — 2026-07-17

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/audit-proposals-2026-07-17/decision-board-2026-07-17.html
Supporting materialHTML2026-07-17
2

Audit Proposals — Before/After — 2026-07-17

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/audit-proposals-2026-07-17/sp-audit-before-after-2026-07-17.html
Customer copyCSV2026-07-16
2

Instagram Saved Reels

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYTEMP — GRADUATE
_scratch/deliverables/2026-07-16/instagram-saved-reels.csv
Supporting materialHTML2026-07-14
2

The Booked Estimate — niche authority show synthesis

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
02-Areas/Brand/Marketing Strategy/niche-celebrity-show-synthesis.html
Customer copyHTML2026-07-13
2

Current Facebook Caption Variations — Pack 01

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/StPierre-GTM/ad-copy-optimizer/current-deployment-caption-variations-2026-07-13.html
Supporting materialHTML2026-07-13
2

Decision Offer Name Locked

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-13/decision-offer-name-locked.html
Supporting materialHTML2026-07-13
2

Decision Offer Name Redraft

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-13/decision-offer-name-redraft.html
Supporting materialHTML2026-07-12
2

St. Pierre Instagram Feed — Creator-Led Preview

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/instagram-feed-shiver-style-preview.html
Supporting materialHTML2026-07-12
2

St. Pierre Organic Engine — Runbook

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/organic-engine-runbook.html
Supporting materialHTML2026-07-12
2

St. Pierre Organic — Content Calendar

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/organic-engine-dashboard.html
Content strategyHTML2026-07-12
2

Instagram First 9 — Canva Format Approval

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/instagram-first-9-launch-map.html
Customer copyMD2026-07-12
2

St. Pierre Live VSL Caption Transcript

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
02-Areas/Brand/VSL/stpierre-ai-live-vsl-caption-transcript.md
Supporting materialHTML2026-07-11
2

The $10M Contractor — wiring doc + go-live checklist

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/the-10m-contractor-newsletter/GHL-WIRING-AND-GOLIVE.html
Supporting materialHTML2026-07-11
2

The $10M Contractor — build state + approval steps

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/the-10m-contractor-newsletter/BUILD-README.html
Customer copyHTML2026-07-11
2

The $10M Contractor — Welcome email

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/the-10m-contractor-newsletter/welcome-email.html
Supporting materialHTML2026-07-11
2

The $10M Contractor — Issue #001 (BASEMENT WATERPROOFING)

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/the-10m-contractor-newsletter/issue-001-waterproofing.html
Supporting materialHTML2026-07-11
2

The $10M Contractor — Issue #001 (FOUNDATION REPAIR)

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/the-10m-contractor-newsletter/issue-001-foundation.html
Supporting materialHTML2026-07-11
2

The $10M Contractor — Issue #001 (CORE)

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/the-10m-contractor-newsletter/issue-001-core.html
Supporting materialHTML2026-07-11
2

Consent line — The $10M Contractor (for sign-off)

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/the-10m-contractor-newsletter/consent-line-draft.html
Content strategyHTML2026-07-11
2

Creative CTA Audit - St. Pierre - 2026-07-11

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/ad-copy-optimizer/creative-cta-audit-2026-07-11.html
Supporting materialHTML2026-07-10
2

Mini Audit — Paul Davis Restoration of Baton Rouge

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-10/mini-recon/paul-davis-restoration-of-baton-rouge.html
Customer copyHTML2026-07-10
2

Meta Deployment Map — Motion + VSL Batches

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-10/meta-deployment-map-motion-and-vsl-2026-07-10.html
Content strategyCSV2026-07-09
2

Capacity Hooks Approved 2026 07 09

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/ad-copy-optimizer/capacity-hooks-approved-2026-07-09.csv
Content strategyCSV2026-07-08
2

Fresh 9 Hook Packs Plaintext Image Assets 2026 07 08

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/ad-copy-optimizer/fresh-9-hook-packs-plaintext-image-assets-2026-07-08.csv
Content strategyCSV2026-07-08
2

Fresh 9 Hook Packs Export V2 Mapping 2026 07 08

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/ad-copy-optimizer/fresh-9-hook-packs-export-v2-mapping-2026-07-08.csv
Content strategyHTML2026-07-08
2

St. Pierre Hook Templates - Template + Example Only

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCETEMP — GRADUATE
_scratch/deliverables/2026-07-08/hook-template-library-template-example-only.html
Content strategyHTML2026-07-07
2

Wave 0 Shoot-Day Checklist - 2026-07-07

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/wave-0-shoot-day-checklist-2026-07-07.html
Supporting materialHTML2026-07-07
2

Top 20 Shorts To Record First - 2026-07-07

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/top-20-shorts-to-record-first-2026-07-07.html
Supporting materialHTML2026-07-07
2

Top 10 Shorts Independent Click Audit - 2026-07-07

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/top-10-shorts-independent-click-audit-2026-07-07.html
Supporting materialHTML2026-07-07
2

Micro-Yap Session Executive Summary - 2026-07-07

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/micro-yap-session-executive-summary-2026-07-07.html
Supporting materialHTML2026-07-07
2

Micro-Yap Gaps-Closed Resolution - 2026-07-07

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/micro-yap-gaps-closed-resolution-2026-07-07.html
Customer copyHTML2026-07-07
2

Core Reels Recording Transcripts v6 - Full Thought Deck - 2026-07-07

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/core-reels-recording-transcripts-v6-yap-spines-line-deck-2026-07-07.html
Customer copyHTML2026-07-07
2

The 12 Core Reels — Yap Spine map v6 · 2026-07-07

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/ten-core-reels-map-v6-yap-spines-2026-07-07.html
Content strategyHTML2026-07-07
2

Hook Bank Micro-Yap Fit Audit - 2026-07-07

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/hook-bank-micro-yap-fit-audit-2026-07-07.html
Customer copyHTML2026-07-07
2

6 Ad Scripts — Optimized to v6 Yap-Spine · 2026-07-07

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/ad-scripts-optimized-v6-2026-07-07.html
Supporting materialMD2026-07-07
2

St. Pierre LIVE Application Questions (canonical)

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/backlog-engine-application-questions.md
Customer copyHTML2026-07-07
2

Yap Content Tactical Guide and Script Update Plan - 2026-07-07

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/yap-content-tactical-guide-and-script-update-plan-2026-07-07.html
Customer copyHTML2026-07-07
2

Core Reels v5 Best-Practice Audit - 2026-07-07

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/core-reels-v5-best-practice-audit-2026-07-07.html
Customer copyHTML2026-07-06
2

Core Reels Recording Transcripts v4 - Micro-Cue Deck - 2026-07-06

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/core-reels-recording-transcripts-v4-promise-proof-path-line-deck-2026-07-06.html
Customer copyTXT2026-07-06
2

Core Reels Recording Transcripts V4 Promise Proof Path 2026 07 06

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/core-reels-recording-transcripts-v4-promise-proof-path-2026-07-06.txt
Customer copyCSV2026-07-06
2

Sp Content Vsl Ad Statement Backlog

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/sp-content-vsl-ad-statement-backlog.csv
Supporting materialCSV2026-07-06
2

Image Ad Inventory

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/image-ad-inventory.csv
Customer copyHTML2026-07-06
2

Next Wave IG Reel Scripts - Operating Layer Audit

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/next-wave-operating-reel-scripts-2026-07-06.html
Customer copyHTML2026-07-06
2

Reels 11–20 — v2 (canon-v2 aligned) · 2026-07-06

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/first-20-reels-run-map-v2-cards-11-20-2026-07-06.html
Customer copyHTML2026-07-06
2

Wave 11 — Direct-Offer Reels

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-11-direct-offer-scripts.html
Supporting materialMD2026-07-05
2

LinkedIn Article: AI Flywheel for Foundation + Waterproofing

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/linkedin-article-flywheel.md
Customer copyHTML2026-07-05
2

Wave 9 — The Bet reels 3–15

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-9-scripts.html
Customer copyHTML2026-07-05
2

Wave 7 — Giveaway reels 68–77

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-7-scripts.html
Customer copyHTML2026-07-05
2

Wave 6 — Giveaway reels 54–65

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/wave-6-scripts.html
Customer copyHTML2026-07-05
2

VSL Content Launcher — 267+ pieces

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/vsl-repurpose-launcher.html
Content strategyHTML2026-07-05
2

SP Content Engine — Integrated Playbook

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTINGconflicts: $18.9K offer
01-Projects/St_Pierre_Digital/Content/sp-content-engine-playbook.html
Customer copyHTML2026-07-05
2

Reel Alignment Checklist — POV v3.0

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/reel-alignment-checklist.html
Supporting materialCSV2026-07-05
2

Image Ad Launch Ready

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/image-ad-launch-ready.csv
Supporting materialCSV2026-07-05
2

Image Ad Entrypoint Loadsheet

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/image-ad-entrypoint-loadsheet.csv
Supporting materialCSV2026-07-05
2

Slot Bank

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTINGconflicts: Free Audit funnel
01-Projects/St_Pierre_Digital/Content/image-ad-autopilot/slot-bank.csv
Supporting materialCSV2026-07-05
2

Slot Bank Idea Seeds

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/image-ad-autopilot/slot-bank-idea-seeds.csv
Content strategyHTML2026-07-05
2

Yap Content Tactical Guide

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/yap-content-tactical-guide.html
Supporting materialHTML2026-07-04
2

St. Pierre IG Profile Funnel Setup

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/ig-profile-funnel-setup.html
Content strategyMD2026-07-02
2

Edit Ledger — Audit-Fix Pass · 2026-07-02

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/run-map-edit-ledger-2026-07-02.md
Supporting materialHTML2026-07-01
2

Image Ad Slot Bank Summary

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/image-ad-autopilot/slot-bank-summary.html
Supporting materialHTML2026-07-01
2

Image Ad Autopilot - Template Lock

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/image-ad-autopilot/template-lock.html
Customer copyCSV2026-07-01
2

Reference Deck Axes

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/image-ad-autopilot/reference-deck-axes.csv
Content strategyCSV2026-07-01
2

Variation Matrix Seed

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/image-ad-autopilot/variation-matrix-seed.csv
Customer copyHTML2026-07-01
2

Reel to Magnet Map — Retired

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/reel-to-magnet-map.html
Customer copyHTML2026-07-01
2

Hook Audit — 63 Shoot-Ready Reels

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/reel-hook-audit.html
Customer copyHTML2026-07-01
2

Reel Recording Playbook — Packaging-First

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/reel-recording-playbook.html
Customer copyHTML2026-06-30
2

Bundled Page

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
02-Areas/Brand/Decks/stpierre Approval Deck (standalone).html
Customer copyVTT2026-06-30
2

Veed Subtitles Horizontal Vsl V2 En Us

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
02-Areas/Brand/VSL/VEED-subtitles_Horizontal VSL v2_en-US.vtt
Supporting materialTXT2026-06-30
2

Colors

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
02-Areas/Brand/Logo/stpierre-ai-logo-kit/colors.txt
Supporting materialTXT2026-06-30
2

Readme

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
02-Areas/Brand/Logo/stpierre-ai-logo-kit/README.txt
Supporting materialHTML2026-06-30
2

stpierre.ai logo preview

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Brand-and-Messaging/stpierre-ai-logo-preview.html
Content strategyHTML2026-06-30
2

Pain-Point Titling Standard — SP Content Engine

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-titling-standard.html
Customer copyHTML2026-06-30
2

Bundled Page

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
02-Areas/Brand/Decks/stpierre Booking Deck.html
Customer copyPDF2026-06-30
2

Stpierre Visual Deck

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
02-Areas/Brand/Decks/stpierre Visual Deck.pdf
Content strategyHTML2026-06-29
2

Hook Playbook — The First 5 Seconds

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/SP-AI-Content-Engine/hook-templates-creative-brief.html
Customer copyHTML2026-06-29
2

Bundled Page

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
02-Areas/Brand/Decks/stpierre.ai Hero.html
Supporting materialMD2026-06-29
2

VSL Script-Map Library

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/VSL/outlines/index.md
Customer copyTXT2026-06-29
2

2026 06 29 Canonical Backlog Vsl

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/VSL/outlines/2026-06-29_canonical-backlog-vsl.txt
Content strategyMD2026-06-25
2

SP Digital — Cole Gordon Sales Playbook (Backlog Engine™)

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTINGconflicts: $18.9K offer, $975/week offer
01-Projects/St_Pierre_Digital/Scripts-and-Copy/sp-cole-gordon-sales-playbook.md
Customer copyMD2026-06-25
2

VSL Tactical Guide

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/VSL-Tactical-Guide.md
Customer copyMD2026-06-25
2

Backlog Engine VSL — Final Script

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Content/Backlog-Engine-VSL-Script-Final.md
Content strategyMD2026-06-25
2

SP Digital — YouTube Calendar, June–December 2026

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/sp-content-calendar-2026-h2.md
Supporting materialHTML2026-06-25
2

EyeFly — 10 YouTube Video Outlines

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/yt-video-outlines.html
Content strategyHTML2026-06-25
2

Shoot Prep — Session 01: What Your Leads Really Cost

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/shoot-prep-session-01-real-cost.html
Content strategyMD2026-06-25
2

Content Operating System — Changes Table (v2)

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/content-os-changes-table.md
Content strategyHTML2026-06-25
2

Shoot Prep — Session 06: The Proof & The Offer

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/shoot-prep-session-06-proof-and-offer.html
Supporting materialHTML2026-06-25
2

Alex St. Pierre — Client Acquisition War Plan

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/StPierre-GTM/client-acquisition-war-plan.html
Content strategyHTML2026-06-23
2

Static Format Library — St. Pierre

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/SP-AI-Content-Engine/static-format-library.html
Content strategyHTML2026-06-23
2

Ad Format Cheat Sheet — 15 That Print

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/SP-AI-Content-Engine/ad-format-cheat-sheet.html
Customer copyTXT2026-06-23
2

2026 06 23 Backlog Vsl

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/VSL/outlines/2026-06-23_backlog-vsl.txt
Customer copyHTML2026-06-23
2

Foundation & Waterproofing Backlog — VSL — Script Map

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/VSL/outlines/2026-06-23_backlog-vsl.html
Customer copyHTML2026-06-18
2

Canonical VSL — St. Pierre Digital

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/VSL/canonical-vsl.html
Content strategyHTML2026-06-15
2

SP-AI Content Engine — 5-Pillar Tactical Guide

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/SP-AI-Content-Engine/tactical-guide.html
Content strategyXLSX2026-05-25
2

Sp Digital Content Calendar V1

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/SP_Digital_Content_Calendar_v1.xlsx
Customer copyPDF2026-05-19
2

Hormozi Deck

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/St_Pierre_Digital/Scripts-and-Copy/hormozi-deck.pdf
Customer copyXLSX2026-05-19
2

Linkedin Flywheel Script Visual Map

Supporting source; use only where it strengthens the AI-first contrast or its proof.

INTERNAL / SOURCESUPPORTING
01-Projects/St. Pierre AI/LinkedIn_Flywheel_Script_Visual_Map.xlsx
Customer copyMD2026-05-16
2

St. Pierre AI: 100-Email Consultant Cheatsheet

Prospect-facing source. Recut the opening around AI-first versus AI-added while keeping the contractor outcome first.

CUSTOMER-FACING COPYCUSTOMER COPY
01-Projects/StPierre/canonical-assets-v6/100-email-nurture-cheatsheet.md
Content strategyXLSX2026-05-12
2

Spd Ig Content Calendar 12Wk

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCESUPPORTING
01-Projects/St_Pierre_Digital/Content/spd-ig-content-calendar-12wk.xlsx
Content strategyHTML2026-06-25
1

EyeFly Digital — Canonical Messaging & Brand Guidelines

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCELEGACYconflicts: $3K deposit offer, $200/quote offer
01-Projects/St_Pierre_Digital/Brand-and-Messaging/eyefly-messaging-guidelines.html
Content strategyMD2026-06-05
1

EyeFly Canonical Creative Testing System

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCELEGACY
02-Areas/Brand/Creative Standards/eyefly-creative-testing-system.md
Content strategyDOCX2026-05-21
1

Eyefly Content Framework Guide

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCELEGACY
01-Projects/St_Pierre_Digital/Content/EyeFly-Content-Framework-Guide.docx
Content strategyMD2026-04-28
1

EyeFly Creative Standards — Video Ads

Useful execution support after the message spine and current offer are reconciled.

INTERNAL / SOURCELEGACY
02-Areas/Brand/Creative Standards/eyefly-creative-standards-video-ads.md
No assets match these filters.
How this inventory was built reference only
  • Scanned permanent Brand, AI-First Contractor, St. Pierre content, scripts/copy, VSL, and current GTM source folders.
  • Included relevant temporary session outputs so customer-facing copy does not disappear when the 30-day cleanup runs.
  • Excluded rendered media, production frames, backups, deprecated bundles, SOWs, and generated QA noise.
  • “Last updated” is the local file modification date. Relevance is an editorial score, not a claim that the file is current.
  • The current fact source is 01-Projects/StPierre-GTM/canonical-brand.html. Older AI-first files are source language unless reconciled.